London Executive Roundtable
DATE | Tuesday, May 19, 2026
TIME | 4:30 – 7:00 PM
LOCATION | IBM Innovation Studio, London 20 York Road, Floor 5, London, SE1 7ND
AI aimed to solve the complexity of advertising. Why is it accelerating the problem instead?
The Orchestration Crisis
Marketers now have access to more tools than ever before. On top of more than 15,000 martech tools, there are countless AI solutions, from startups to DIY agents that employees are expected to build themselves, all promising to simplify your team’s work.
With all these tools within reach, why does it still feel like your organization is not progressing toward more insights, better collaboration, smoother workflows, and stronger revenue results?
The issue lies in orchestrating data, tools, and workflows: finally connecting different data sources to create a holistic view, reducing manual workload without giving up control, and assigning clear roles and guidelines for the age of AI.
Why This Matters For Your Role in the Age of AI
If you are a manager tasked with implementing AI, you do not need a myriad of new tools, but a clear focus on building workflows that establish guardrails and define ownership across teams and systems.
This event will provide a demo of how AI can solve orchestration challenges, along with a playbook to review your current workflows and uncover the potential within your existing tech stack.
We look forward to welcoming you for an evening of insight, connection, and forward‑thinking leadership.
We would love to have you join us. As space is limited and we would like to ensure a high-quality experience, we will confirm your attendance by email after registration.
By submitting your meeting request, you confirm that you accept the terms.