Science believes that the human brain can be split into two hemispheres: the left one, more active in rational activity, and the right one, more active during creative activity. Human rationality has been instrumental in developing the various social systems as we came to know them, from the earliest codes of social coexistence to the most recent technological applications of algorithms and quantum computing.

Specifically, these recent innovations are challenging human supremacy on rational logic, to the point where it is possible to think that machines could soon be running humanity.

By freeing people from meaningless tasks using tech, we believe that the major opportunity lies in turning this challenge into a stimulus to understand, ever more deeply, the true human identity.