The Top 10 Agentic Platforms for Advertising Teams in 2025

Introduction

AI agents have become game-changers for modern marketers and advertisers. Unlike simple chatbots, these agents are autonomous, task-driven systems that understand context, make decisions, and take action. They can generate content, analyze campaign performance, track brand visibility, personalize customer journeys in real-time, and handle many other marketing tasks – essentially doing the grunt work so humans can focus on high-level strategy. In 2025, competitive marketing teams are running leaner and faster by offloading everything from campaign execution to research, content creation, and optimization to intelligent AI agents. Below, we highlight 10 of the best AI agent platforms that advertising and marketing teams (from CMOs and agency leaders to content and growth teams) can leverage today. Each tool is a real-world solution that brings a mix of technical prowess and practical impact, helping you streamline different steps of the advertising process in an engaging way. For each, we outline the key users, core use cases, and how they fit into your marketing/advertising workflow.

1. Relevance AI – Custom No-Code Marketing Agents

  • Key Users: Marketers and ops teams who want to build their own AI agents tailored to their workflows (without coding), e.g. for research, content, or lead nurturing.
  • Key Use Cases:  
  • Customer research agents – summarizing market reports or user feedback;  
  • Content development agents – generating copy aligned to brand guidelines and data;  
  • Lead nurture agents – creating personalized drip email sequences;  
  • Churn detection agents – flagging and re-engaging at-risk customers.
  • Involved Steps: Custom Workflow Automation – Relevance AI plugs into various stages (research, content creation, CRM) by allowing teams to create agents for any specific marketing or advertising process that needs automation.

Relevance AI is a platform that lets you build and deploy AI agents tailored to your marketing operations using a no-code interface. Instead of only offering pre-defined agents, Relevance provides a library of templates and a simple prompt-based builder, so you can create agents for your unique needs. Relevance AI’s agents can assist in areas like understanding customers (by summarizing surveys or interviews), developing unique content with the right tone, or crafting personalized lead nurturing sequences to keep prospects engaged.

2. MINT.ai – End-to-End Agentic Advertising Resource Management Platform

  • Key Users: CMOs, agency leaders, and media operations teams at brands or agencies looking to automate the entire advertising lifecycle (planning through finance) while maintaining human oversight.
  • Key Use Cases:  
  • Media Planning & Budgeting – AI agents that build media plans and allocate budgets intelligently;  
  • Media Buying & Activation – autonomously launching and managing campaigns across channels;  
  • Ad Operations & Trafficking – handling campaign setup, ad trafficking, and ensuring flawless execution;  
  • Performance Optimization – real-time campaign adjustments and multi-channel optimization to maximize ROI;  
  • Reporting & Financial Reconciliation – unified reporting and custom dashboards;
  • Financial Reconciliation - agents that match campaign results to spend, catching discrepancies in billing.
  • Involved Steps: End-to-end Advertising Workflow, connecting strategy and media planning to aligned execution.

MINT.ai revolutionizes advertising operations with teams of specialized AI agents working alongside your human team. Many of the labor-intensive, complex steps in running campaigns can be delegated to MINT’s autonomous agents. Uniquely, MINT provides agents for every stage of the advertising process. For example, during Media Planning, an AI agent can automatically create a media plan, recommend how to allocate budgets across channels and markets, and even forecast expected outcomes. In the Buying and Activation phase, agents will execute the plan by purchasing ads across platforms, setting up campaigns, and handling all the trafficking details to get your ads live. As campaigns run, MINT’s agents continuously analyze performance data and optimize campaigns in real-time – adjusting bids, shifting budget to better-performing channels, or suggesting creative tweaks to improve results. On the back end, MINT even tackles financial reconciliation: agents will match delivered impressions and clicks with invoices, flag any billing discrepancies, and streamline the reconciliation of media spend vs. outcomes.

Early users of MINT’s agentic workflows have reported up to 30% reductions in time spent on routine media operations each month – a huge efficiency gain in an industry where coordination and manual work eat up hours. By integrating with existing ad tech and data systems, MINT acts as the unique end-to-end Advertising Resource Management (ARM) platform in the market, analogous to how ERP systems serve finance or CRM serves sales.

3. Breeze by HubSpot – Virtual Marketing Assistant & Workflow Automation

  • Key Users: HubSpot customers (marketing teams, sales enablement, CRM managers) seeking AI assistance within their HubSpot ecosystem for content creation, customer outreach, and data insights.
  • Key Use Cases:  
  • Content creation – AI-generated blog posts, landing page copy, even podcasts or case studies, all informed by your CRM data;  
  • Task automation – scheduling social posts, managing email sends;  
  • Data summarization – quick AI summaries of CRM records or marketing analytics;  
  • Social media management with AI drafting posts using company and industry info;  
  • Prospect outreach – identifying interested website visitors and crafting tailored outreach.
  • Involved Steps: Content & Campaign Management; CRM & Lead Engagement – Breeze’s Copilot and Agents assist with creating marketing content, automating campaign tasks, and enhancing CRM-driven outreach, effectively covering a range from content production to lead nurturing within the HubSpot platform.

Breeze is HubSpot’s comprehensive AI suite, embedded directly into the HubSpot platform to supercharge marketing efforts with automation and intelligence. It consists of Breeze Copilot – a general-purpose AI assistant that helps with any task in HubSpot (think of it as an AI helper you can summon for quick content drafts or data queries) – and Breeze Agents, which are specialized expert agents for specific tasks and workflows. For example, Breeze can generate high-quality content ranging from landing page text to blog articles, aligning with your brand voice and backed by your CRM data for personalization. It can automate routine marketing tasks like scheduling social media posts, sending emails, or updating records, saving your team tons of time. Breeze’s agents also excel at digesting information: they can summarize a complex CRM record or marketing report into a concise insight for quick decision-making.

4. Google Agentic Experts & Marketing Advisor Agent

  • Key Users: Advertisers, media planners, performance marketers, and campaign strategists using Google Ads and Google Analytics who need data-driven guidance, campaign set‑up assistance, tagging support, and ongoing optimization.
  • Key Use Cases:
  • Personalized Campaign Recommendations – suggesting keywords, creative ideas, and multi-themed ad group structures based on live campaign and landing page data.
  • Troubleshooting & Tag Support – identifying missing tracking tags or setup issues, recommending fixes, and offering to install tags with user permission.
  • Data Insight & Trend Detection – proactively surfacing performance trends in Analytics, highlighting opportunities or issues and enabling fast decisions.
  • Involved Steps: Campaign Onboarding & Setup, Troubleshooting, Optimization and Reporting Support – Google’s agentic tools assist marketers through campaign creation, execution, diagnostics and analysis.

Google has recently announced a suite of agentic AI assistants within its Ads and Analytics platforms, alongside a browser-based Marketing Advisor agent, designed to simplify campaign workflows and boost advertiser productivity. The Google Ads Agentic Expert intelligently recommends new keywords, suggests creative improvements, and can even structure multiple ad groups around specific product themes, then implement those changes automatically upon approval. Meanwhile, the Google Analytics Data Expert proactively surfaces trends and anomalies, provides visual exploration shortcuts, and helps troubleshoot performance issues in real time. In addition, Marketing Advisor, a Chrome sidebar agent connected to the advertiser’s Google account, will begin rolling out later this year, delivering page-aware, step-by-step guidance across Ads, Analytics, CMS platforms, and more.

5. Opal by Optimizely – Content Generation & Project Workflow

  • Key Users: Content marketers, campaign managers, and brand teams (especially those using Optimizely’s Digital Experience Platform).
  • Key Use Cases:  
  • Branded content creation – AI-generated copy aligned with brand voice;  
  • Campaign ideation and brief generation using past performance data;  
  • Project management automation – task generation and deadline tracking.
  • Involved Steps: Creative Development & Planning – Opal’s AI assists during the creative planning phase of campaigns, drafting briefs, content, and organizing project tasks to keep marketing projects on schedule.

Opal is Optimizely’s AI assistant embedded in the Optimizely One platform, aimed at making marketing workflows more intelligent and efficient. As an AI agent, Opal helps marketers with everything from content ideation and creation to project management. For instance, Opal can analyze your previous campaigns and suggest new campaign brief ideas – topics, objectives, and audience segments – grounded in what’s worked before. It can then generate on-brand content (like social posts or landing page copy) that matches your brand’s voice and guidelines.  

6. Jasper.ai – Agentic Content & Campaign Intelligence

  • Key Users: Marketing strategists, campaign managers, content leads, and advertisers who need intelligent assistance across both advertising messaging workflows and broader content operations.
  • Key Use Cases:  
  • Campaign Messaging Optimization - analyzing content performance, flagging decay, and generating AI-powered improvement briefs;
  • Personalized Campaign Variations – dynamically adapting ad or email content by audience segment while maintaining brand voice;
  • Research-Driven Brief Development – surfacing competitive insights and trend data to support media and creative planning.
  • Involved Steps: Campaign Messaging, Creative Optimization & Strategic Research – Jasper’s agents support advertising and campaign teams by streamlining message development, optimizing creative pre-launch, and supplying strategic insights that inform planning and execution.

Jasper is an AI-powered platform that equips marketers with autonomous agents purpose-built for modern campaign workflows. Jasper Agents operate inside the Jasper workspace and are contextualized with brand-specific intelligence via Jasper’s proprietary AI layer. These agents include Optimization, Personalization, and Research – each focused on accelerating and improving distinct parts of the advertising content lifecycle.

7. ZBrain AI Agents – Multi-Agent Marketing Taskforce

  • Key Users: Marketing teams needing specialized AI helpers (content marketers, SEO analysts, social media managers, etc.) who want a coordinated multi-agent approach.
  • Key Use Cases:  
  • Content marketing agents – e.g. blog topic generator, SEO content writer;  
  • Research and analysis agents – market research summarizer, competitor news aggregator;  
  • Social and outreach agents – social content generator, email personalization, backlink outreach.
  • Involved Steps: Content & SEO Development, Market Research and Social Engagement – ZBrain provides a library of focused agents that slot into various marketing workflow stages (from content creation to competitor analysis) to automate those specific tasks.

ZBrain offers a suite of AI agents designed to enhance marketing operations by automating tasks, delivering data-driven insights, and streamlining workflows. What sets ZBrain apart is its ability to coordinate multiple different AI agents simultaneously across marketing functions. These agents can even communicate among themselves to hand off information and complete projects collaboratively.

8. Taskade AI Agents – Pre-Built Agent Library & Team Automation

  • Key Users: Marketing teams and project managers who want quick-start AI helpers for productivity and content, as well as the ability to customize or combine agents for complex projects.
  • Key Use Cases:  
  • Pre-built marketing agents – one-click agents that can draft a content marketing plan, schedule social posts, forecast sales, or manage a publishing calendar;  
  • Custom agent generation – describe a needed task and let Taskade build a new agent for it;  
  • Multiple-agent collaboration – coordinate several agents to work together on a project (e.g. one researches keywords, another drafts a blog, another creates social copy).
  • Involved Steps: Project Management, Content Planning & Coordination – Taskade’s agents can assist in the planning phase (generating plans, to-do lists), content creation phase, and even administrative tasks like scheduling, acting like extra team members handling the busywork.

Taskade, known as a collaboration and productivity platform, offers an extensive suite of AI agents to enhance marketing workflows. It comes with a library of pre-built agents that can do everything from crafting an entire content marketing plan, to posting on social media, to forecasting campaign outcomes. Uniquely, Taskade supports “multiple agent teams,” meaning you can deploy several agents to collaborate on a complex task or project.  

9. Motion by Motion App – AI Creative Strategists for Ad Insight & Optimization

  • Key Users: Creative strategists, performance marketers, media buyers, and campaign teams—especially in DTC brands and agencies using Meta/TikTok paid social.
  • Key Use Cases:
  • Creative Performance Analysis: Agents analyze live ad creative data (from Meta, TikTok, YouTube) to identify top-performing hooks, formats, and themes and deliver weekly trend reports.
  • Idea & Script Generation: Based on ad account performance, agents generate new hooks, UGC scripts, or creative refresh ideas tailored to past winners.
  • Ad Variant Exploration: Agents transform existing video ads into static versions, suggest new formats or storyboard tweaks, and help diversify creative strategies.
  • Involved Steps: Creative Optimization & Refresh – Motion’s agents support teams in evaluating currently running campaign creatives, deriving insights, and creating actionable ideas for refreshes and next rounds of ads.

Motion’s AI Creative Strategists platform connects your ad account (e.g. Meta) to a marketplace of specialized agents built by real-world DTC advertising experts. These agents operate autonomously within defined tasks, like auditing account performance, surfacing winning patterns, and generating new hook concepts or UGC briefs based on brand-relevant data. Teams simply select an agent and task to execute in minutes, instead of manual audits or brainstorming sessions.

10. ChatSonic by Writesonic – AI Marketing Agent & Real-Time Support

  • Key Users: Performance marketers, campaign managers, SEO specialists, and content teams seeking data-backed ad copy, real-time insights, and integrated messaging workflows across campaigns.
  • Key Use Cases:
  • Ad Copy & Headline Generation – crafting Google Ads, Facebook/TikTok ad text, and email subject lines aligned with live keyword and trend data.
  • Real-Time Insight & Optimization – integrating with tools like Ahrefs, Keywords Everywhere, and Google SERP to adapt messaging and keyword focus on the fly.
  • Campaign Research & Briefing – running competitor analysis, keyword clustering, and topic ideation all within conversational workflows.
  • Involved Steps: Content Messaging & Campaign Planning – ChatSonic’s AI agent supports early-stage campaign strategy, dynamic messaging creation, and continuous optimization-informed updates.

ChatSonic is an AI-powered marketing agent built for modern campaign workflows. It combines real-time web search and SEO tool integrations with AI chat capabilities to help marketers research, plan, and write campaign-related content swiftly. Unlike static generative tools, ChatSonic fetches current data on keywords, competitors, and trends, making its content suggestions highly relevant and data-informed. ChatSonic’s agentic interface includes a conversational canvas and prompt templates tailor-made for marketing workflows (e.g. ad copy, email blasts, campaign briefs). These templates guide marketers through structured workflows—from generating multiple ad variants to clustering keywords, analyzing competitors, and creating messaging plans that feed directly into campaign tools.

Embracing the Agentic Future

From specialized content and SEO agents to comprehensive marketing and advertising platforms, AI agents are transforming how teams operate. Whether you need help with a specific task (like optimizing AI-era search visibility or writing ad copy) or you’re ready to automate entire workflows, the above tools provide real-world agentic solutions that can plug into your marketing and advertising process. By delegating repetitive and data-intensive tasks to AI agents, marketing teams can focus on creativity, strategy, and innovation – all while driving better results with fewer resources. The future of advertising is agentic, and those who embrace these powerful AI collaborators will be poised to stay ahead of the curve in delivering impactful campaigns.

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