Discover Argus By MINT, our new media accountability solution

Plan Smarter. Execute Faster. Manage Complexity At Scale.

Replace media complexity with an agentic system built around your team, your workflows, your stack and your way of working.

TRUSTED BY THE WORLD'S BIGGEST ORGANIZATIONS

Media Got More Complex.
Your Team Inherited the Chaos.

More channels, more formats, more platforms, and more data were supposed to make media smarter. Instead, they created fragmented planning, disconnected execution, and constant manual coordination.

Performance Is Accountable, But Visibility Is Fragmented

Media teams own outcomes across channels, yet the data needed to explain performance is scattered across platforms, vendors, systems and reporting tools.

Core Workflows Still Run Through Spreadsheets and Messages

Plans, approvals, pacing updates, and budget shifts move manually. Every change creates another round of reconciliation, slowing decisions and increasing the risk of error.

Spend Is Managed by Channel, Not as One Investment

Budgets are often planned and optimized separately. Without a unified view, teams cannot confidently reallocate spend or understand its total commercial impact.

WHAT MEDIA LEADERS ARE SAYING

“We Have More Data, More Platforms, And More Ways To Optimize Than Ever, But No Single View Of Where The Money Is Going, What Is Changing, And What Is Actually Driving Performance.”

MINT Has A Better Way.
Agents That Plan, Execute and Process Every Step On The Way.

Media Strategist · Media Planner · Offline Planner

Build and adjust plans against your goals, across every channel.

Optimization Agent · Data Analyst · Reporting Specialist

Monitor performance, surface recommendations, and build reports in real time.

Coming Soon:
Financial Agent & More

Create tailored, visual reports in seconds that align with each client’s KPIs. Provide expert recommendations to establish your agency as a trusted partner.

Modules & Agentic Playbooks For All Steps Of Campaign Management.

Media Planning

Standardized briefs, budgeting, scenario modeling, channel mix and forecasting.

Media Execution

Campaign activation, trafficking, ad server sync, tracking governance.

Optimization

Real-time performance monitoring, AI recommendations, budget reallocation.

Reporting & Intelligence

Cross-platform reporting, custom dashboards, agentic insights and alerts.

Deal Tracking

Incentives, pricing and margin transparency, delivery compliance.

Financial Ops

POs, commitments, invoice reconciliation.

The Guide For Media Teams Powered By Agents.

See how AI agents help media teams move faster, cut manual work, and stay ahead of client demands.

We Bring Clarity and Control Across the Full Spending Cycle.

Work hands-on through platform Modules (full control), hand off to agent-driven Playbooks (fully AI-driven), or run a Hybrid mode. Same use cases, your choice of control — and it can differ account by account.

Better Decisions

Every recommendation grounded in trusted, connected data.

Better Execution

Vertical agents act on your workflows in sequence, across every client.

Better Control

Standardized governance across every account, with your rules built in.

Own Your Agentic Intelligence.
Empower Human Thinking.

Before MINT

  • Moving campaign and financial data between disconnected systems
  • Rebuilding reports instead of acting on insights
  • Reconciling invoices, platform spend, and purchase orders by hand
  • Tracking commitments, approvals, and budget changes across spreadsheets
  • Assembling client updates from fragmented sources
  • Chasing teams, vendors, and stakeholders for status

After MINT

  • Faster, more differentiated client service powered by connected intelligence
  • More capacity for strategy, optimization, and creative thinking
  • Scaling accounts without scaling headcount
  • Protecting margin, less time on non-billable admin
  • Proving agency value with data-backed transparency
  • Winning new business with freed-up pitch capacity

Stay In Control, Or Let The Agents Run It. You Decide.

Work hands-on through platform Modules when you want full control, or let agent-driven Playbooks run it for you. Or split the difference with a Hybrid mode. Same use cases either way.

Platform Mode

Full control in your hands.

Hybrid Mode

Best of both worlds: hands-on + agents.

Agentic Mode

Fulli Ai-driven.

Get Started: How To Work With Us

Product Deep-Dive
Explore the specific use cases relevant to your team.

Pilot & Proof of Value
Demonstrate measurable impact before full deployment.

Expand
Scale our solution and our partnership.

Move From AI Pilots To Your Own Agentic System.

Tell us where manual planning, activation, and reporting are consuming your team’s time. We’ll identify the agentic solutions that can reduce operational workload, sharpen decision-making, and help your media specialists focus on higher-value work.


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